Mike Kelley
213-841-3232
mikek219@gmail.com
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http://shutthefontup.com
Experience
September 2015- January 2017 | eHarmony
Created marketing materials, including designing and coding emails, banners, affiliate campaigns, landing pages and info graphics. The key to this role was maintaining a high standard for constantly evolving looks to meet the demands of multiple departments marketing needs, as well as working directly with departments to analyze and replicate key elements of successful campaigns.
August 2012- March 2015 | Lunch Box
Lead designer responsible clear, clean, user driven websites for fortune 500 companies including Nestle, Intel, TMobile and Marvel. As part of team I was a primary contributor to brainstorms and creative pitches. Responsible for deliverables during all stops of the production path ranging from wireframes to user friendly, production ready websites with cross browser and device capabilities. Responsible for related collateral including social campaigns, emails and banner assets.
November 2011- March 2012- Disney | Freelance Designer
Production and design for Disney Interactive as part of the Club Penguin marketing team. As part of a highly collaborative team produced a variety of web and print marketing assets including: website landing pages, online art assets, POP displays, membership card and gift boxes. Participated in development through completion on projects including creating production ready mechanicals. Collaborated in the development of new creative concepts. Participated in weekly production meetings.
June 2011- September2011- Shoedazzle | Freelance Designer
Produced versatile and creative solutions In collaborative environment for leading ecommerce shoe website offering personalized style. Duties included high volume online flash ads, look books, email campaigns, landing pages, affiliate programs and various related website assets and marketing material. Developed monthly marketing concepts, pitched new creative campaigns in a collaborative environment, improved customer conversion by implementing and analyzing user testing (A/B) data.
Jan 2011- May 2011- Hautelook | Freelance Designer
Creating high volume sale assets for Hautelook a leading private sale site, offering limited-time sale events on the world’s premium fashion and lifestyle brands., Duties consisted of  composing, retouching  and assembling  graphics for major fashion, lifestyle, beauty and travel  brands for the daily sales campaigns in an extremely fast paced environment. For this assignment speed and heavy use of Photoshop and a keen eye for luxury brands was key to creating sharp graphics for one of the premier “flash sale” companies in the U.S.
July 2010- December 2010- Dyslexic Lab Freelance Designer
Designing and art direction for web and print campaigns from initial concept to Launch. Designing websites and assets and implementing them in HTML and CSS.  Coordinating and overseeing editorial and product photo shoots as well as retouching photos. Responsible for print and design collateral including clothing labels, look books, project proposals and event signage. As the designer I was the primary liaison between clients and developers.  I was also responsible for record keeping and general office administration.
December 2009- Sept2012 - Hero Crane | Freelance Designer
Ongoing print and web design for upscale clothing company. Responsible for developing and maintaining consistent look and feel across media including all web collateral and tie-ins, light e-commerce development, e-mail marketing campaigns, banners, look books, event signage and photo retouching.
January 2008- November 2008- Robbins Brothers | Graphic Designer
Freelance print and web projects including concepts, wire frames, layout and production, designing collateral, micro web sites, direct mail campaigns and retouching products for leading national jewelry store chain.
Sept 2004- Sept 2007 Lusa Lighting | Graphic Designer
Responsible for packaging, print and web projects for large retail lighting company including: packaging layouts for Home Depot and Lowe’s Lighting products, concept packaging for products in development, creating new and existing product catalogs, contracting photography, image retouching.
Jan 2002-May2004 LOYOLA LAW SCHOOL | Freelance designer / illustrator
Principle designer and illustrator for school related print and web collateral including: event brochures, catalogs, newsletters, banners, magazine ads, and web tie-ins. Responsible for taking projects from initial concept to press in a lead position on all projects. Instructing staff in computer based design programs.

Programs
Illustrator, Photoshop, Indesign, Imageready, Wordpress, Dreamweaver, Flash , HTML, ,CSS, Microsoft Office, Power Point Proficient , Also  Flash Skills, Mac and PC platforms.
Other Skills
Strong illustration skills
Education
BFA Art Center College of Design 1999

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